Ericka Dichy, the Brazilian-born brain behind one of the most inventive skincare lines on the market, didn’t create Midsummer Skin to cash in on the ever-growing beauty and wellness market. Instead, the passion and drive behind Ericka’s innovative, neurocosmetic skincare collection is personal, and begins years ago, when Ericka was only 14 years old.
Just entering high school, Ericka was visiting a friend in her home city of Sao Paulo when a dog attacked her, causing severe skin and tissue damage to her face. She had eight surgeries, skin grafts, and endless treatments with renowned Brazilian and American dermatologists, and still, her 158 stitches left physical and emotional scars that Ericka couldn’t put behind her.
At age 20, Ericka set out on a quest for freedom and independence, and found herself on the beaches of Buzios, a charming fishing village north of Rio de Janeiro. A magical place considered a mandatory stopover for tourists, celebrities can be seen strolling on the Rua das Pedras, a street filled with shops and extremely delightful restaurants.
The city became famous in 1964 when Brigitte Bardot first visited it with her Brazilian boyfriend. She loved the village so much that she declared it her favorite vacation spot, launching it into the mainstream. Since then, a litany of world stars, from Mick Jagger to Madonna, has followed her path.
In this luxurious tropical air, full of beautiful people with golden skin, Ericka felt like she had found paradise on earth.